Digital Display
- Audio
- AV
- Digital Display
- Rate Card
- T&Cs / Policies
Standard Skin
Formatting
- Dimensions (W x H): 1600×950
- Format: JPG, GIF, PNG
- File Size: 75KB
Animation
- Not allowed. Image must be static.
Detailed Specification
- Left & right-hand side gutters measure 200px wide & 950px high, and within that 200px space the safe area is 120px (see example above). The middle panel (content area) covers 1200px wide.
Note: This spec is optimized for the screen resolutions 1440px wide and wider
Background Colour
- Must be consistent with Skin. Please provide HTML hexadecimal value (color=#xxyyzz) when submitting creative.
Creative Notes
- Reporting Metrics: Ad Impressions & clicks only. All other tracking & interaction metrics should be discussed & agreed upon by the Rich Media Vendor.
- Editorial Approval: RTÉ reserves the right to refuse a creative which is deemed inappropriate and/or harmful to our users at any time.
Providing Traffic with Creative
All creative MUST be sent to adsonline@rte.ie, quoting the following information:
- IO number and Ad Agency in the subject line of email to identify campaign
- Destination URL/ Click trackers/ Impression trackers to be clearly stated in the body of the email or as an attachment