The Euros 2024 on RTÉ have seen a remarkable uplift compared to previous years, with stunning performances and significant audience growth. TV figures are exceptional, reflecting a strong, engaged audience, while RTÉ Player is truly knocking it out of the park with record-breaking viewership.
Changing viewing habits are evident, with more people than ever before watching on RTÉ Player, contributing to an overall surge in audience numbers across both TV and RTÉ Player. If you haven't yet bought the Euros Player packages you have missed out on an unprecedented opportunity to reach this expanding digital audience, but there is still time to capitalise on this thriving platform with RTE Player packages available.
We expect the Olympics to have a similar good news story, with TV & RTÉ Player package now available - so don't miss out!