The BIG BIG Movie on RTÉ One is RTÉ's flagship family movie slot for over 20 years and it's now available for sponsorship.
Over the past 12 months each of the movies that ran in the slot were watched by an average of 125.5K Individuals/12.46% Share. Amoung Adults the average share of viewing is 13.5% and for Housekeepers is 22.59%. The sponsorship reached 69.3% of Housekeepers with 53.5% of them seeing the sponsorship at least 4 times. The sponsorship reached 57.1% of Housekeepers with Kids with 42.1% of them seeing the sponsorship sting at least 4 times.
A Dog's Way Home was the highest rating movie in this slot for Adults achieving an audience of 224.2K/23.3% share. Call of the Wild was the highest rated movie in this slot for Housekeepers achieving an average audience of 20,700 / 26.5%. In 2024, The BIG BIG Movie achieved a total of 516,984 streams on RTÉ Player, with Charlie and the Chocolate Factory being the most popular film amoung viewers.
Some BIG BIG Movie titles to come in 2025:
Puss in Boots, The Last Wish
Sonic the Hedgehog 2
The Super Mario Bros Movie
The Adams Family 2
The Bad Guys
Sing 2
Lyle Lyle Crocodile
Boss Baby The Family Business
DC League of Superpets
Mitchells Vs The Machines
Roald Dahl's Matilda the Musical
Peter Rabbit 2
The Railway Children Return
Spiderman No Way Home
Cheaper by the Dozen
Trolls World Tour
SPONSORSHIP PACKAGE
Saturdays on RTÉ One
Time: 18:30
Sponsorship Stings: 2 x 10, 4 x 7" per movie (repeated on RTÉ One +1)
RTÉ Player Live and Catch Up movies available
Approx 650 stings across 12 months
Available now
Sponsor logo included on promo's for The Big Big Movie on RTE One.
PRICE
€330,000
12 Months
€180,000
6 months
Sources: TAM Ireland, Arianna, TV Items, Jan-Dec 2024. TAM Ireland, Arianna, Spornsorship Reach & Frequency, Jan-Dec 2024.
