Primetime Movies on RTÉ showcase a selection of blockbuster movies and audience favourites aired during peak viewing hours on RTÉ One and RTÉ2. These movies cater to a wide audience, featuring a mix of Hollywood hits, Irish cinema, and comedies.
Over the past 12 months each of the movies that ran in the slot were watched by an average of 55K Individuals/ 9.39% Share. Among Adults the average share of viewing is 9.38% and for Housekeepers is 9.62%. The sponsorship reached 85% of Housekeepers with 75.6% of them seeing the sponsorship at least 4 times.
Brooklyn was the highest rating movie in this slot, for Adults it achieved an average audience of 239.2K/26.72% share and for Housekeepers it achieved an average audience of 141.8k / 27.09% share. In 2024, Primetime Movies achieved a total of 1.7M streams on RTÉ Player, with Brooklyn being the most popular film among viewers.
Previous Sponsor: Nissan
Primetime Movie titles to come in 2025
Brooklyn |
A Man Called Otto |
Saltburn |
Creed |
Intermission |
The Menu |
Oasis: Supersonic |
The Hurt Locker |
Legally Blonde |
A Quiet Place Part II |
Jurassic World: Dominion |
Knives Out |
Gladiator |
Dune |
Don't Worry Darling |
Mission Impossible: Fallout |
Bridget Jones’s Diary |
Where the Crawdads Sing |
Belfast |
Amercian Fiction |
Sponsorship Package
Minimum 2 x 10" and 4 x 7" sponsor stings (repeated on RTÉ One +1 and RTÉ2 +1, estimated 300 movies in total) |
RTÉ Player Live sponsorship: 10" pre roll and 2 x 10" mid roll on all catch up movies (when available) |
Primetime movie sponsorship excludes the following dates: 21st December - 3rd January (this period is sold as Christmas Movie package) |
Price
Sources:
TAM Ireland, Arianna TV Items, Jan - Dec 2024
TAM Ireland, Arianna Sponsorship R&F, Jan - Dec 2024