GAA Championship 2024 Airtime Offer
The GAA Championship is back again in spring, building towards the thrilling final showdowns in July. The 2023 season culminated in a captivating Football final at Croke Park with Dublin emerging victorious, dethroning defending champions Kerry. Meanwhile in Hurling, Limerick took on and defeated Kilkenny, securing a fourth consecutive championship win. Who will come out on top this year? RTÉ will deliver all the action to sports fans across the country as the teams battle it out!
2023 CHAMPIONSHIP IN NUMBERS
| Average live play viewing (All Championship Matches)* | Final Viewership | RTÉ Player |
| Hurling 364,000 46.3% share Football 291,000 38,4% share |
Hurling (Kilkenny v Limerick) 839,000 69.9% share Football (Dublin v Kerry) 977,000 76.4% share |
1.6M total streams of live play |
Sources:
TAM Ireland / Nielsen. Individuals 4+ (consolidated) - live play only.
AT Internet (Piano)
TV PREMIUM PACKAGE
| FOOTBALL & HURLING |
| Semi Finals & Finals (6 spot package - 4 x semi-finals & 2 x finals) |
| €125,000 |
DIGITAL RTÉ PLAYER PACKAGES
HURLING & FOOTBALL PACKAGE – 35 MATCHES
| Impressions | 500,000 |
| CPM | €40.00 |
| Cost | €20,000 |
SEMI FINALS & FINALS PACKAGE – 6 MATCHES
| Impressions | 250,000 |
| CPM | €50.00 |
| Cost | €12,500 |
TOTAL TV PACKAGE
| Football & Hurling (35 matches) | €300,000 |
| Football Only (20 matches) | €185,000 |
| Hurling Only (15 matches) | €145,000 |
AV T’S & C’S
- Available for bookings from official Sponsors of the GAA Football & Hurling All-Ireland Championship immediately and then open to all other advertisers from Thursday 21st March;
- If advertisers which to ensure their package/ bookings - for TV a Caria booking must be received by RTÉ & for Digital a booking must be received via email to digital.bookings@rte.ie by 12 noon, Friday 29th March;
- If advertisers wish to ensure their bookings in highly demanded categories, a Caria booking must be received by RTÉ & for Digital a booking must be received via email to digital.bookings@rte.ie by 12 noon, Wednesday 27th March. RTÉ will confirm advertiser break allocation for highly demanded categories by 12 noon, Thursday 28th March;
Full Packages will be given priority over individual spot requests – cut off for Total TV Package requests will be 12 noon Friday 29th March and the cut off for Premium 6 Spot Package requests will be 12 noon Tuesday 2nd April; - Individual spot requests will be accepted from 5pm Tuesday 2nd April;
- Whistle to whistle breaks and VOD packages will not be available to the Bookmaker Category
- PIB will incur an additional cost of 30% and the Caria must include PIB request;
- Break selection available at an additional 20%;
- TV Package Costs will include replays;
- Relevant contracted discount will be applied to TV packages/bookings and spend will contribute towards GED as per trading policy. This offer only applies to clients with run of day deals;
- Costs are fixed and non-reconcilable;
- RTÉ Player costs based on 0-30 seconds & TV costs based on 30 seconds
- Matches are subject to editorial scheduling
- Once a booking has been confirmed, 100% cancelation fee will apply to any cancellations