Eastenders is a soap with enduring appeal, celebrating 40 years since its launch in 1985, and remains a staple for Irish audiences.
In 2025, Eastenders ranked as RTÉ Player’s number one title, delivering 9.4 million streams, a 10% year-on-year increase, highlighting its continued popularity*.
The award-winning drama attracts over 200,000 adults per episode on television, reaching more than 750,000 adults each week, and averages 785,000 streams per month on RTÉ Player.
Available from 13th February 2026
Sponsorship Package
Available
13th February 2026
Broadcast
4 Days a Week
Slots
Monday – Thursday 7:30pm
Daytime repeat next day at 3pm
Stings
2 x 10", 2 x 7" around each broadcast.
32 stings per week including all repeats
RTÉ Player
Live and On Demand
Sponsorship Period
Minimum 3 months
Reach & Frequency: +1: 65.3% +4: 51.8%**
*Source: RTÉ Player. Piano: December 2024 to November 2025.
**Source: Neilson Sponsorship R&F. December 2024 to November 2025. All Adults.
