The Big Big Movie is RTÉ’s flagship family movie slot every Saturday on RTÉ One.
Over the past 12 months each of the movies that ran in the slot were watched by an average of *133.8k Individuals /13.24% Share. Among Housekeepers with Children the share of viewing is 14.04%. The sponsorship reaches **57.9% of Housekeepers with Kids with 40.8% of them seeing the sponsorship sting at least 4 times. Top movies in 2023 included some Christmas titles along with Sing and Secret Life of Pets. My Spy was the highest rating movie in this slot achieving an audience of *190k / 18% share for Adults and 23.7k /19% share Housekeepers with Kids.
Previous Sponsor: Tesco
Some Big Big Movie titles to come in 2024
Dolittle
Paddington
School of Rock
Despicable Me
Trolls World Tour
The Addams Family
Peter Rabbit 2
Jumanji The Next Level
The Greatest Showman
Lego Movie 2
Scoob
Cinderella
SPONSORSHIP PACKAGE
Sponsor Logo included on promos for The Big Big Movie when scheduled.
Day
Saturdays at 6.30pm
Stings
2 x 10”, 4 x 7” per Movie
RTÉ Player
Live
PRICE
€250,000 for 12 months
*TAM Ireland, Arianna, TV Items January to December 2023.
** TAM Ireland, Arianna, Sponsorship Reach and Frequency January to December 2023.
