Volkswagen Announced as Sponsors of Republic of Ireland UEFA Euro 2020 Qualifiers on RTÉ

Volkswagen Sponsor Republic of Ireland UEFA Euro 2020 Qualifiers on RTÉ
Pictured: RTÉ Presenter: Darragh Maloney, RTÉ Pundits: Richie Sadlier, Richard Dunne, Stephen Kelly
Group Client Director, PHD Media: Sinead Manly and Head of Marketing, Volkswagen Ireland: Mark McGrath
RTÉ Media Sales has announced that Volkswagen, official mobility partner for UEFA Euro 2020, will sponsor RTÉ’s coverage of the European Qualifiers for UEFA Euro 2020 on RTÉ2 and RTÉ Player.
Kicking-off with last Saturday’s first qualifier win against Gibraltar and continuing with tomorrow night’s coverage of the home game against Georgia, the sponsorship covers RTÉ’s live coverage of all of the Republic of Ireland’s UEFA Euro 202O qualifiers up to and including the final game in the campaign at home to Denmark on November 18.


The sponsorship consists of:

  • RTÉ Player: 1 x 10" sponsor credited pre-roll for each game
  • RTÉ2: Live stings on opening, ending and centre breaks around 10 games
  • RTÉ.ie: Sponsor Logo on Live match Tracker, across team announcements, press conferences & more


Football runs deeply and historically through Volkswagen’s DNA worldwide so we are delighted to partner with RTÉ to bring Irish fans closer to the action. As official mobility partner of UEFA National Team Football, Volkswagen’s aim is to enhance the experience of football fans throughout the UEFA 2020 tournament and it's especially exciting for us that Dublin will play host to a number of the games next year. We are delighted to kick off our campaign with the first qualifier, ultimately ramping up to what will be a very exciting summer in 2020 that will coincide with the launch of the new ID. range of electric vehicles from Volkswagen

– Mark McGrath, Head of Marketing, Volkswagen Ireland



We are delighted to make this announcement with Volkswagen today. This partnership is a great endorsement of RTÉ Sport’s output and powerful audience reach. The Republic of Ireland's UEFA Euro 2020 qualifiers remain on terrestrial free-to-air television and as official mobility partner for UEFA Euro 2020, Volkswagen has secured a powerful association with Irish soccer across RTÉ’s market-leading television and digital platforms. 

– Brian Geraghty, Commercial Solutions Manager, RTÉ Media Sales